Designer. Builder. Creative Technologist.

I make brands, tools, and interactive experiences at the intersection of design and technology. 20 years of building things, from IT infrastructure to brand systems to AI-augmented apps.

// design

Brand identity, visual systems, marketing design, and design systems. From concept through execution.

// build

React apps, Figma plugins, creative tools, and web experiences. I ship things that work.

// think

Systems thinking, brand architecture, and AI-augmented creative workflows. I build the framework, not just the deliverable.

A rustic workshop bench where hand tools, a laptop, a tablet, and a small circuit board sit together, with the Smoky Mountains through the window.
Active R&D

The Bench

An open worklog of experiments and prototypes in design, video, and AI. Newest first, and everything here runs. This is where the next ideas get built before there’s a name for them.

Open The Bench →
Prototype
LOG 014 · JUL 2026

Data-Bound Video

A promo video that never goes stale. Prices, inventory, and offers shown in the video stay current automatically — one production cost, no re-renders, ever.

Concept
LOG 013 · JUL 2026

Responsive Video

Rotate your phone and the video reshapes itself — vertical becomes widescreen mid-play, without skipping a beat. Proposed as a feature to the HyperFrames team.

Shipped
LOG 012 · JUN 2026

Covenant Display

A custom typeface built entirely with code instead of font software — with a few hidden details woven into the letterforms that only I know to look for.

Selected Work

DriveHealth logo

DriveHealth

Sole designer for a funded healthcare AI startup. Owned the full visual brand from identity through component library.

BrandingPackagingIcon DesignHealthcare
Singularity Chronicles logo

Singularity Chronicles ↗

Brand, covers, and an AI-augmented art pipeline for a multi-book sci-fi universe, plus a live world to explore it.

BrandingBook DesignTypographyCover Art
Polymathic Disciplines logo

Polymathic Disciplines

Brand identity and logo system for a polymathic consulting and advisory firm

BrandingLogo DesignConsulting
Mixed Mental Arts logo

Mixed Mental Arts

Brand identity, podcast artwork, merchandise design, and belt system graphics for the Mixed Mental Arts podcast

BrandingPodcastMerchandiseIllustration
Athens Jiu-Jitsu logo

Athens Jiu-Jitsu

Brand identity, class logos, merchandise, and digital signage system for a martial arts gym in Athens, TN

BrandingLogo DesignMerchandiseDigital Signage

Websites

Live sites I designed and built for real businesses. Want one for yours? Start a project with Smoky Mountain Digital ↗

Beckley Auto Repair website

Beckley Auto Repair ↗

Full multi-page site for a 35-year auto shop: services, specials, gallery, reviews, and booking. Built to win local trust and drive calls.

Next.jsLocal businessMulti-pageSEO
FlowHub Consulting website

FlowHub Consulting ↗

Brand and B2B website for a Salesforce consultancy. Clean, credibility-first design that turns CRM chaos into a clear services pitch.

Next.jsB2BBrand + WebSalesforce

Apps & Tools

Websites, web apps, and creative tools. Built for clients, side projects, and the pure fun of solving problems.

StackPress logo

StackPress

Convert Substack newsletters into beautifully formatted PDF books. Paste a URL, select articles, customize layout, and download, all client-side.

Next.jsReactTypeScriptTailwind
Launch App →
SVG Recolor logo

SVG Recolor

Recolor SVG icons and illustrations instantly. Upload or paste SVGs, pick colors, preview live, and export, all in the browser.

Next.jsReactTypeScriptTailwind
Launch App →

Logo Folio

A selection of logo and identity work across various clients and industries.

Beckley Auto RepairBeckley Auto Repair
Fight HoopsFight Hoops
The American FanThe American Fan
Healthy Baby - DriveHealthHealthy Baby - DriveHealth
Move Different - Align PodcastMove Different - Align Podcast
Jeremy WareJeremy Ware
The Sample HourThe Sample Hour
The SchmozoneThe Schmozone
The Steph & Craig ShowThe Steph & Craig Show
Underwater Confidence Course - OptimyzeUnderwater Confidence Course - Optimyze
Unis Complexity SolutionsUnis Complexity Solutions
Unstructured PodcastUnstructured Podcast

Tools & Platforms

// design

FigmaPrimary design tool for UI, systems, and prototyping
IllustratorVector illustration, logo design, and icon systems
PhotoshopPhoto editing, compositing, and raster graphics
Premiere ProVideo editing and motion graphics
After EffectsMotion design and animation
5 tools

// build

ReactComponent-based UI development
TypeScriptType-safe JavaScript for scalable applications
TailwindUtility-first CSS framework
WordPressCMS and custom theme development
HyperframesHTML-based programmatic video
VercelDeployment and hosting platform
6 tools

// ai

Claude / Claude CodeAI coding assistant and creative partner
MagnificAI image upscaling and enhancement
RunwayAI video generation and motion
ElevenLabsAI voice and audio
HeyGenAI avatars and video
5 tools

Say hi

For brand, web, and AI project work, I run my studio, Smoky Mountain Digital ↗. For anything else, drop a line below.